Bolton DeVenter was an imaginary person made up by a marketing “genius” who failed to take credit for his work. In less than a month Bolton was known to most people in the South African Blogosphere. The memory of Bolton was awoken by Lohmann social marketing guru for News 24.
Richard Catto immediately accused me of being DeVenter. I just wish I had thought of that before the other chap did. I would have taken credit for one of the best viral marketing gigs to hit the street. In fact I would probably still be making money from Boltons website.
I just checked Google for Bolton DeVenter and my name and found 344 sites.The top 40 only being relevant. Ok I did not do an advanced search, but still my name and Boltons were linked no less than 40 times. You see I have a marketing method I uses and some people don’t approve of commercialism in the social marketing arena. Bolton followed much of the stuff I had previously posted on trafficdepartment.co.za.
Much of the interesting stuff has been lost because I deleted trafficdepartment because it was more trouble than it was worth. I learned much from the Bolton saga. A few people were accused of being Bolton including yours truly, Vincent Maher, Justin Hartman and a few others.
Bolton contact me, Your secret is safe with me. I would love to know who the real influential blogger is in this part of the world.
