Do you really need one? The thing is I would suggest many companies waste money on their websites. Most waste money having email because they don’t see these tools as communication tools. Email is for writing letters and the website is an advert.

Email as a communication tool.

Life without a website is possible, I grant you, BUT If all you do is answer emails promptly, respond to queries and communicate via email, You are achieving more in a day than most websites will achieve in a year. People communicated by writing long before we had the first website. Email allows you to do this so much faster.

Why have email if you only check it once a week?

You are losing business and teaching your clients not to use email for their queries if you don’t respond timeously. Seriously you want to answer the query before the customer has forgotten you asked the question. You need to answer the query before the customer moves on and finds someone else who will.

Using email to devastating effect.

The key to being a power email user is having a customer database in the first place. Not just any database. My database is no good for you unless you are competing with me. You need people who have worked with you, Secondly you need permission to send emails to the list.

JUST REMEMBER!

People don’t care what you are selling, all they care about is themselves. If your email is not helping them in any way, giving them something to improve their existance, they will read it once and bin it. You may never get a second chance. You see its really easy to be added to a spam list. Getting back onto their whitelist is a hell of a lot less easy.

Can my business use E-mail?

The only business I can think of that I would not suggest use an email mailing list is a funeral director, but even then it was pointed out to me that some people may be interested in finding hout who they have outlived, or what the latest is in coffin fashion.

On line brochures have no value

Your website allows you to explain what your business does. It gives you space to add those newsletters for people who are not on your mailing list. There must be a thousand ways to harness the power of the web and increase your business. Don’t panic if you are without a website. Use email and build your website tomorrow.

Call today for advice on creating your own mailing list. We can help